| Name of Complainant | |
| Date of Complaint | May 10, 2025 |
| Name(s) of companies complained against | Livpure |
| Category of complaint | Consumables |
| Permanent link of complaint | Right click to copy link |
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I am filing this complaint against Livpure for implementing an unfair recharge policy under its rental subscription model. Despite raising this issue multiple times with their support team, the company continues to dismiss valid concerns with generic responses.
On 13-Apr-2025, I recharged my subscription. However, Livpure activated the validity retroactively from 07-Apr-2025, resulting in a loss of 6 paid service days before the payment was even made. This practice is misleading and unethical in a prepaid service, where the service duration should clearly begin from the date of recharge.
Livpure continues to justify this with the vague term “rental subscription,” which is never clearly explained to the customer during the recharge process. Their unwillingness to resolve or escalate the issue clearly reflects poor customer service.
Desired Resolution:
1. Immediate correction of the service period for my account to reflect 28 days starting from the recharge date (13-Apr-2025 to 10-May-2025).
2. Clear and upfront communication of recharge policies for all customers.
3. Policy revision to bring transparency and fairness in line with standard prepaid practices.
